Artificial intelligence company Muse has introduced a new feature that allows its AI agent to make phone calls to businesses in the United States. The service is designed to help users handle certain tasks that would normally require them to contact businesses directly.

The development reflects the growing interest in AI agents that can carry out practical activities on behalf of users rather than simply responding to questions. Businesses are increasingly exploring ways artificial intelligence can reduce routine communication and improve customer service.

With the new feature, Muse is extending its services beyond traditional AI conversations. The ability to make calls could help users save time when dealing with enquiries and other everyday business-related activities.

However, the service comes with a payment requirement, meaning users may need to subscribe or pay to access the calling capability. The move also raises questions about how AI companies will manage the cost of operating services that interact directly with businesses and customers.

As competition in the AI industry increases, companies are looking for ways to turn their technology into practical services that people are willing to pay for.

Source: TechCrunch