TechCrunch reports that materials startup Everbloom has developed renoa, a new fiber designed to offer a cashmere-like feel while improving affordability, washability and durability.

The material is intended as an alternative to conventional cashmere, which can be expensive and difficult to care for.

Renoa is made using waste proteins, including scraps of cashmere and wool, as well as feather and down waste from the bedding industry.

Everbloom processes the waste into powder and combines it with a biodegradable biopolymer before forming it into fibers.

The material has received a new fiber classification from the U.S. Federal Trade Commission, making it the first new fiber classification in 25 years, according to the report.

The company has spent about three years developing the material and is now working to scale production.

TechCrunch tested sample products including a sweater, gloves and a scarf.

The samples were described as soft and lightweight, while the scarf reportedly held up through repeated washing and tumble-drying without noticeable shrinkage or pilling.

Everbloom is working with companies to incorporate renoa into consumer products, initially as a blended fiber.

The first commercial products are expected in the second quarter of 2027. The innovation could offer fashion brands another option for reducing waste and creating more practical cashmere-like garments.

Source: TechCrunch